Members frequently email me with website questions. Over the years, I’ve been asked everything from on-page SEO techniques to logo placement. But by far the most common question I get is, “what am I doing wrong?” Yes, this broad, all-encompassing question always makes me chuckle. It’s virtually impossible to cover in an email. In fact,
Recently, I attended a Google Partners event and heard a statistic that almost knocked me out of my chair: 45% of people would rather give up vacation than their smartphone. This stat is confirmation of what most of us already know—people really love their phones. You can see it when you venture out to any
If you have a website or are doing any Pay Per Click advertising on Google, then you’ve probably received a sales call from an SEO company or two (or a 100 . . . they’re everywhere!) Unfortunately SEO companies have a bad reputation. They are very similar to contractors in that respect: because of the few
Are you the perfect choice for your customers? I have no doubt that you are. The fact that you are a loyal PowerTips reader proves that you’re committed to being the best at what you do. But do they know that? Do your potential clients arrive at your website and say, “This is exactly what
Thompson Remodeling, Inc., has a strong presence in its Grand Rapids, Mich., market— and beyond. The company’s reach and image are augmented by a top-notch Web site (http://www.thompsonremodeling.com/). With its scrolling photos, prominent company logo and contact information, and regular updates about the firm’s doings, the eye-pleasing site is informative and never static. Company president
