We get a lot of emails from readers of our PowerTips newsletter. Most are complimentary and supportive of what we do as a company for remodelers. Others are comments or questions about the topic of the week. Last week we received a good one that I’d like to share. It has to do with the
Members frequently email me with website questions. Over the years, I’ve been asked everything from on-page SEO techniques to logo placement. But by far the most common question I get is, “what am I doing wrong?” Yes, this broad, all-encompassing question always makes me chuckle. It’s virtually impossible to cover in an email. In fact,
Twenty years ago, lead nurturing looked like this for most business owners: Wait for the phone to ring. Call every person to talk about their project and pricing. Bring on a new client. Today, in 2016, the landscape for remodelers is vastly different and much more promising, primarily because we’re no longer at the mercy
Recently, I attended a Google Partners event and heard a statistic that almost knocked me out of my chair: 45% of people would rather give up vacation than their smartphone. This stat is confirmation of what most of us already know—people really love their phones. You can see it when you venture out to any
Did you know there’s a page every website has that can make you look horrible? Well there is, and it’s called the 404 error page. This page is shown whenever someone tries to visit a page on your website that simply doesn’t exist. And even if your website doesn’t have a 404 page set up,
