Tag Archives: reputation management

Remodeling is a Service Business, First

Sometimes remodeling companies put all of their efforts into building the product. However, to be successful in the remodeling industry, your focus should be on offering top-quality service to your customers. When you begin a remodeling business, you have entered a service industry that depends on referrals and repeat business. The amount of business, and […]

Investing In Your Team Pays Off

One of the most important elements determining a company’s success is the quality of the employees. In my 25+ years in the renovation industry, I’ve seen this business principle played out again and again. Those companies who place significant importance on the hiring, training and retention of great employees have happier clients, more loyal trade […]

Your Role as Company Leader

One of a remodeling company’s most precious resources is its owner. Your company’s success or failure rests on how well you balance and juggle all of the hats that you are supposed to wear. In any one day, you may act as a leader, manager, investor, and worker; however, you are also a human being who […]

10 Tips for Becoming a Service Excellence Leader

When I think about great leaders, instinctively I think of people who are fearlessly driven and inspire greatness in others. Leadership can show itself in different forms and span a variety of industries. Fortunately for me, working with residential construction professionals, I’m surrounded by leaders who focus on service excellence. All the remodelers I work […]

How to Sell Against Low-Priced, Non-Compliant Competition

One of your fellow remodelers posted the following heartfelt plea on a discussion forum the other day: “With all the RRP rules and OSHA rules, workers’ comp, liability insurance, licenses, taxes and more how do we compete with the people who don’t have all this?  How can I make money?  HELP!!!” Sound familiar? The challenge […]

Take Charge of Your Online Reputation

A Virginia design/build remodeling company learned that a competitor had registered seven “lookalikes” of the company’s domain name. The only difference was that the legitimate company’s URL ended in .com, whereas the lookalike URLs ended in .net, .org etc. and were directed to the competitor’s site. A California remodeler checked out its profile on Yelp!, […]

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