If there is one thing the Remodeling Industry does well, it’s recognizing great work and well-run companies. You can’t open a trade magazine or visit an industry-related website without seeing some mention of an award-winning firm being recognized for something. These awards are great for your business if you can get them! Prospects are looking
Your website should be more than an online brochure with pretty pictures of the projects you have completed. It should be a living, breathing, lead-generation machine. It should be the “Hub” of your digital marketing/content strategy and treated that way when looking at building or re-building your remodeling company’s website. Choosing a website developer to
*This post has been updated to reflect 2020 data. Our team at Builder Funnel attends the annual Digital Marketing Conference INBOUND in Boston every year. We know we are always bound to come back to Colorado Springs overflowing with new ideas, inspiration, and technology updates for the coming year. 2017 was no exception. With a
As we prepare to launch our next season of PowerTips TV, using video as a key component to a healthy content marketing plan is, of course, top of mind. Why are online marketers spending so much time and effort producing and delivering video content? According to the Content Marketing Institute (CMI), your audience is 10
As we recover and catch-up from Remodeling Excellence Week in Minneapolis we take a closer look at how to handle and digest the great information you gathered as well as how to capture and reach out to your new-found business leads and contacts. We found a great article from Robert Half International Inc. that gives
Today’s Throw-back episode, “How to Attract High-End Customers” was a topic previously suggested by a Remodelers Advantage Member… Thank you again @LeoLantz. And speaking of suggested topics… We are working hard on our new season of PowerTips TV, coming back in just a few short weeks. We would love to hear from you regarding topics
You’ve discovered Instagram among the barrage of evolving and emerging social media platforms. FINALLY – a platform that you understand. Pictures, a caption, and maybe even a few related hashtags. Easy! Instagram’s simplicity is part of what draws users to it. It’s minimalist and streamlined – and it’s in everyone’s pocket. And whether you’re willing
If you are a part of Remodeler’s Advantage Roundtables or have been a part of Remodeler’s University for a while, you know the importance of lead tracking. Where are you getting the most leads? The best leads? (the leads that translate to design and construction agreements). Most remodelers are doing the basics, and are at
This week we are taking a closer look at what can go wrong with your website, no matter if you are just getting started, re-building or even evaluating your current website. On Tuesday’s PowerTip, Dave Kelley provided 5 things to keep in mind when looking at your domain name strategy, and today we throw it
A strong domain name strategy is a key component of any business’s overall digital plan. Whether you are registering a new domain name, or have used your current domain name for as long as you’ve had a website for your business, there are critical things to keep in mind in order to protect your brand
