PowerTips | The Remodeler's Guide to Business

Posts Tagged marketing efficiency

Running Your Remodeling Company Using Dashboards

Running Your Remodeling Company Using Dashboards

In order to run a profitable remodeling company, you have to understand your business inside and out. That is why Remodeler’s Advantage pushes its members to measure every aspect of the business. Everything from your marketing to your financials, it is important to measure key data points and make decisions based on that data to…

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Posted in: Admin & Human Resources, Business Management, Marketing, PowerTips, PowerTips Articles

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9 Things to Look for When Choosing a Web Company

9 Things to Look for When Choosing a Web Company

Your website should be more than an online brochure with pretty pictures of the projects you have completed. It should be a living, breathing, lead-generation machine. It should be the “Hub” of your digital marketing/content strategy and treated that way when looking at building or re-building your remodeling company’s website. Choosing a website developer to…

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Posted in: Marketing, PowerTips, PowerTips Articles

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5 New Platforms to Consider for Your Remodeler Marketing Strategy

5 New Platforms to Consider for Your Remodeler Marketing Strategy

Our team at Builder Funnel attends the annual Digital Marketing Conference INBOUND in Boston every year. We know we are always bound to come back to Colorado Springs overflowing with new ideas, inspiration, and technology updates for the coming year. 2017 was no exception. With a heavy emphasis on storytelling, social media marketing, video marketing,…

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Posted in: Marketing, PowerTips, PowerTips Articles

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The Path to Higher Profit: Strong Leaders & Good Numbers

The Path to Higher Profit: Strong Leaders & Good Numbers

After more than 30 years of working with remodelers around the country, I have encountered nearly every problem to confront a remodeling company: the dissolution of long-term partnerships, ineffective marketing tactics, sales systems that don’t produce results, unmotivated production crews, theft from overhead coffers, bankruptcy and terrible accidents on the job. On the other side,…

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Posted in: Business Management, Financial Management, PowerTips, PowerTips Articles

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Lights, Camera, Action! 10 Reasons to Add Video to Your Content Marketing Plan

Lights, Camera, Action! 10 Reasons to Add Video to Your Content Marketing Plan

As we prepare to launch our next season of PowerTips TV, using video as a key component to a healthy content marketing plan is, of course, top of mind. Why are online marketers spending so much time and effort producing and delivering video content? According to the Content Marketing Institute (CMI), your audience is 10…

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Posted in: Marketing, PowerTips, PowerTips Articles

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4 Things You Must Do After Attending an Industry Conference

4 Things You Must Do After Attending an Industry Conference

As we recover and catch-up from Remodeling Excellence Week in Minneapolis we take a closer look at how to handle and digest the great information you gathered as well as how to capture and reach out to your new-found business leads and contacts. We found a great article from Robert Half International Inc. that gives…

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Posted in: Business Management, Infographic, Marketing, PowerTips, PowerTips Articles, Sales

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4 Reasons Why Instagram is a Powerful Marketing Tool for Remodelers

4 Reasons Why Instagram is a Powerful Marketing Tool for Remodelers

You’ve discovered Instagram among the barrage of evolving and emerging social media platforms. FINALLY – a platform that you understand. Pictures, a caption, and maybe even a few related hashtags. Easy! Instagram’s simplicity is part of what draws users to it. It’s minimalist and streamlined – and it’s in everyone’s pocket. And whether you’re willing…

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Posted in: Marketing, PowerTips, PowerTips Articles

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