PowerTips | The Remodeler's Guide to Business

Posts Tagged marketing

[Podcast] Episode 65: How to Turn Your Travel into an Epic Marketing Opportunity

There’s an overlooked opportunity for you to shine in your marketing. For some of you, this opportunity only comes once a year. For others (like many of our Roundtables members) it comes nine or 10 times a year. Regardless of how often the opportunity presents itself, odds are you’re squandering it. It’s your “out of…

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Posted in: Marketing, Podcast, PowerTips, PowerTips Unscripted

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[Podcast] Episode 63: How To Fire Up Your Referral Engine with Tanya Bamford

Research proves referred clients cost less to acquire, are easier to close, and are more valuable to your business over time. So why don’t more companies ask for them? In this episode, Tanya Bamford joins Victoria and Mark to share ways to help you fire up your referral engine, and get more business without spinning…

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Posted in: Marketing, PowerTips, PowerTips Unscripted, Sales

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Getting The Picture: Taking Your Best Remodeling Project Photos

Getting The Picture: Taking Your Best Remodeling Project Photos

We live in a visual world, and having great photographs of your projects is key to presenting your work in the best light possible, from beginning to end. Not just for using in your marketing on your website, social media networks, and printed collateral like brochures and newsletters, but to make a strong case for…

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Posted in: Podcast, PowerTips

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[Podcast] Episode 60: How to Manage Your Online Reputation Using Google Reviews with Russell Fuller

Your reputation is your most valuable business asset — but don’t think for a minute that doing high-quality work and providing top-notch service is enough to make and keep it spotless. The Internet has made it all too easy for people to publicly tarnish your good name — quickly. Take the initiative, and manage your…

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Posted in: Marketing, Podcast, PowerTips, PowerTips Unscripted

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Marketing Toolbox: Canva is a Busy Marketer’s Dream

Marketing Toolbox: Canva is a Busy Marketer’s Dream

Marketing for a remodeling business is often handled by the owners themselves, an office manager, an intern, or someone solely responsible for marketing such as a Marketing Director or Coordinator. Regardless of who your champion is, marketing is often a hectic, fast-paced endeavor; trying to keep up with the pace of a growing remodeling firm…

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Posted in: Marketing, PowerTips, PowerTips Articles, Technology

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[Podcast] Episode 57: How to Capture Cost-Effective, Exclusive Leads by Blogging with Mike Foti

We’re big believers in the power of blogging to generate interest and business. Today we’re talking to someone in the trenches who’s also a believer, because it’s helped him in growing his business, gaining credibility, elevating customer loyalty, and  — most importantly — generating cost-effective, exclusive leads. In this episode, Mike Foti discusses his business…

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Posted in: Business Management, Marketing, Podcast, PowerTips, PowerTips Unscripted, Public Relations

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Website Conversion Killers: What You Need to Know

Website Conversion Killers: What You Need to Know

Remodelers and Custom Home Builders spend millions every year, driving prospective clients to their websites and landing pages.. doing everything in their power to get visitors to hit that “contact us” link or fill out a form to provide more information and request a meeting with you… Eureka… A Conversion! A Lead! A Potential New…

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Posted in: Business Management, Marketing, PowerTips, PowerTips Articles, Technology

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