Tag Archives: cost per lead

Bring Back the Physical Dimension to Your Marketing

When electronic communications first burst on the scene in the late 1990s, everyone with access to a computer rushed to try the newest way to send messages. Many of us still remember how novel it was to send and receive email. Hearing, “You’ve Got Mail!” was as exciting as Christmas morning! As email gained users, […]

Brand Awareness: How to Turn 77 Cents into Leads!

length 4:24 (not including bonus content) Have you ever wondered how you could stretch your marketing dollars? Did you sometimes think that there had to be a lead generation tactic that you were missing? You may have been hearing a lot about mobile advertising lately, and I agree that mobile is the future. But, actually, […]

How to Tell if Your Marketing Actually Works

Do you know how effective your marketing is? I mean really know? If you’re serious about developing a marketing program that consistently delivers the best results, you need to start tracking the individual tactics you are putting out into the street. In today’s episode of PowerTips TV, I’ll share the key metrics you should be analyzing and […]

The Science of Blogging

As consumers become more and more overwhelmed with advertisements, content marketing is rising to the top of the Must-Do-List for remodelers looking to successfully get their message through the noise and generate leads.

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