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Giving Back: How Does Charitable Giving Affect Your Business?

Giving Back: How Does Charitable Giving Affect Your Business?

We had a great dinner conversation with a remodeling business owner here in town for our annual Master Your Remodeling Business Workshop. He asked, “What types of charitable giving programs do your members typically take part in?” “How do they give back?”

Our answer was very non-specific because, to be honest, we haven’t gathered this type of information about our members. We know anecdotally that many of our members are very involved in many different charitable activities. From faith-based organizations to community and industry-related involvement, our members are extremely involved.

But how has it affected their business? Is it simply altruistic or is it in bad taste or inappropriate to expect a return on the investment in time and money? Is that a factor in the decision to get involved or give back?

We would love to hear back from our members and subscribers; What types of charitable giving organizations are you involved or partnered with? How has it affected your business? Have you seen a positive impact? Please comment and share below.

If your remodeling business is not involved in a charitable giving program or you have yet to find a way to give back.. pay attention to the feedback and ideas on this post and I also found a great article on the matter in Entrepreneur about “4 Ways Your Company Benefits From Giving Back.” In the article, John Boitnot provides 4 strong reasons why…

  • Building respect and a good reputation in the community.
  • Making your community a better place to live.
  • Employees respect leaders who do good.
  • Connections and networking.

Pay it Forward

So let’s hear it! Perhaps by sharing how your company gives back, your comment will help other business owners follow and find ways to improve their own communities.

About Dave Kelley

Dave has more than 30 years of successful experience in marketing, business development, business ownership and management. Most recently, Dave owned a marketing consultancy in the Baltimore/Washington area helping businesses make the transition from traditional forms of advertising to more progressive ways of marketing themselves through the implementation of a Digital Marketing Strategy.

Dave joined Remodelers Advantage in May 2017.

Posted in: Admin & Human Resources, Business Management, PowerTips, PowerTips Articles

Leave a Comment (12) ↓
  • Jack Miller

    At the risk of sounding overly preachy, I give from the business to remind myself and my company that the point of possessions is service, that building wealth is for the purpose of serving other, higher, ends.

    The good will gained in the marketplace isn’t lost on me, but I try to remember that this is only a secondary benefit of giving.

  • George Skeeters

    Interesting topic. Giving is always a reflection of the owner and company culture. When one understands that it is our responsibility to give back to a community that has so graciously supported us it becomes an obligation that we humbly embrace.

    Listing our giving is not something we would consider proper in the spirit of our faith but we would all likely agree that the return is reflective of the spirit of what giving is all about.

    Our company feels it is an honor to share in some way what we have been blessed with and while it is not part of a strategy nor do we do so with expectation it seems that the reciprocal effect is returned two fold offering us an even greater opportunity to give even more.

    We believe that the blessing of being able to help others creates a spiritual return that then allows us to be blessed with even more to give due not to our greatness but our humility to trust that to whom much is given, much is expected. Its a trust of sorts and the stories of folks who embrace this philosophy who have seen its return are everywhere.

    You can never be to charitable and when it becomes a joy to give, it is reflected in the attitude and joy that each team member reflects with their customers and everyone whom we are in contact each day. This strengthens our relationships and likely results in clients who are motivated to refer our company to their friends and family.

    Hopefully if we are so fortunate to be remembered, it will not be for the great product we produced but the relationships we built. Giving is just a small way we reflect our understanding of what has been done for us in spite of ourselves.

    • Ron Klassen

      I’m not sure I could have put it better. Well said George!
      For certain, I agree “listing our giving” would just not feel right. The kinds of giving, however, aren’t always monetary. Helping the under-privileged and the most needy in our communities is a way to give — of our most precious commodity – our time. And as George said, it’s about the relationships formed and the good done to and for others that really matters.

    • Jeremy Owens

      Well said George! I am such a big believer in “you get what you give” in life. Like you said, the best kind of giving is done with nothing in return (publicity, business) because it is done from the heart and with integrity! At the end of the day, we all can rest easier knowing that we not only did the best we could for our clients, but for our community. What we do when no one else is looking may be the most important thing we ever do.

  • Matt Hullander

    I’ve always felt what goes around comes around. It’s our purpose to give back. Myself along with our entire team feel this way.
    https://www.youtube.com/watch?v=QWI8uLhri_c&feature=youtu.be

  • Brian Hogan

    Nothing but good has always come back to us for all of our giving…..it’s one of the reasons we do this.

  • Jeff Talmadge

    When I first moved here I volunteered to work on a home improvement project. I found the process to be completely disorganized and swore I would do a better job. I have been involved in community giving by volunteering to lead other volunteers to complete large projects. I was recognized as man of the year for our community in 2011. I am certain that through volunteering in this way, our reputation has been enhanced. I have two very nice letters I received over the holidays thanking me for work we have done. I am looking forward to another project in the Fall! I find it very gratifying!

  • Dave Kelley

    Great Feedback! That’s exactly what we were hoping for.. Keep ’em coming! Love hearing about companies making a difference.

  • David Crane

    I totally agree with George! My wife and I do a great deal of financial giving because we believe that we are commanded to help those in need, at home & abroad. Through the company, we do very few cash donations, but choose to get involved in projects & things that give back to the community that has given so much to us. I sit on the boards of two affordable housing non profits.

    With one of them, we have become the “Volunteer Builder” for 12 affordable houses over the last 8 years or so. The non profit sets up and funds a construction account and we do all of the construction & bookkeeping at no charge. These are the only jobs in our company that I am the “Lead Carpenter” on. At first, I found subs that were used to doing this kind of work, but found that their quality wasn’t really up to par and they were very unreliable. I then went back to my regular subs and twisted their arms a little and now use them. Now we build a better quality product for a lower cost! Our houses are very green, have lots of nice features & far exceed the Habitat stuff that is being built around town.

    The non profit & our company have won numerous awards for these homes & people point to us as an example of how to achieve affordable housing. The problem is that most people trying to do affordable houses don’t have a non profit to raise the money to support the overhead of the organization and a builder that will provide their services for free. We have gotten a number of awards & accolades, but I don’t know of a job we have gotten directly from these efforts. I will say that it certainly helps build our company culture and almost all of our employees are happy to lend a hand when asked. We have several times gone as a company activity & built decks or fences on these houses. A great team & morale booster!

    • Dave Kelley

      Outstanding, David. Great examples of giving back. Thanks for sharing with us. – DMK

  • Stephanie Fahey

    Giving back to the community is a key component of our company culture. While the company contributes monetarily to various organizations/initiatives throughout the year, the greatest benefit we see is in the opportunities to come together to support community efforts.

    A couple of years ago, we were celebrating our 25th anniversary, and we wanted to thank the players that helped us achieve this milestone. We hosted client, trade partner/supplier, and staff appreciation events, but knew we had to do something for the communities that had supported us as well. We created a “25 Acts for 25 Years” initiative, and reached out not only to the various groups we already supported, but emailed community associations, city councillors, charities, etc. to amass a list of 25 things we could help with throughout the year. It didn’t take us long to create our list, and the response we received from our staff when asked to get involved was tremendous! They eagerly participated in building activities (sheds, gazebos, bat boxes, etc.) and other efforts (planting flowers, teaching kids basic carpentry skills, collecting items for various garage sales, fundraising efforts, and charities, attending multiple events, and many more). Not only were we able to support over 30 organizations and initiatives with these efforts, exceeding our goals of giving back to the communities that had supported our company. But we were also given the opportunity to truly see how well our staff come together, care, and value giving back as well.

    Since then, we have continued in our efforts, supporting both our staff morale and the community, to regularly contribute to more than 25 acts, initiatives or charities per year.

    • Dave Kelley

      Thank you for sharing that Stephanie. Some great examples of ways others can give back.. Thank you so much for responding. – DMK