PowerTips | The Remodeler's Guide to Business

The Remodelers Guideto Technology


Website Conversion Killers: What You Need to Know

Website Conversion Killers: What You Need to Know

Remodelers and Custom Home Builders spend millions every year, driving prospective clients to their websites and landing pages.. doing everything in their power to get visitors to hit that “contact us” link or fill out a form to provide more information and request a meeting with you… Eureka… A Conversion! A Lead! A Potential New…

Continue Reading →

Posted in: Business Management, Marketing, PowerTips, PowerTips Articles, Technology

Leave a Comment (0) →

4 Key Pieces to a Better Remodeling Project Handoff

4 Key Pieces to a Better Remodeling Project Handoff

Many remodeling companies do a handoff process shortly before a project starts. If you don’t, here are the basics. Sales, Design and Production meet to go over the job. The purpose is to get the Production staff acquainted with the job and free up Sales and Design to focus on more sales. The meeting can…

Continue Reading →

Posted in: PowerTips, Production, Sales, Technology

Leave a Comment (0) →

[Podcast] Episode 40: Website Best Practices with Mark Harari

Your website could be the first time a prospective client encounters your remodeling business. What they find there may get you the job or send them off into the ether, never to be seen again. In this episode, Victoria grills our own Mark Harari on how to make a remodeler’s website into a lead-generating machine.…

Continue Reading →

Posted in: Marketing, Podcast, PowerTips, PowerTips Unscripted, Sales, Technology

Leave a Comment (0) →

Ready for Your Close-Up: Using Video in Your Marketing

Ready for Your Close-Up: Using Video in Your Marketing

Adding video content to your marketing mix is increasingly important to brands across the board, and especially to small- and medium-sized businesses like remodelers. A recent Forbes article goes so far as to say it’s crucial to your advertising and marketing mix — because consumers engage more with video, especially on social media, than anything…

Continue Reading →

Posted in: Business Management, Marketing, PowerTips, PowerTips Articles, Technology

Leave a Comment (0) →

[Podcast] Episode 34: The Evolution of SEO with Spencer Powell

Marketing is getting more complicated, and search engine optimization can seem like voodoo or black magic. The SEO landscape is always changing, as Google adjusts its algorithms every day. The goal remains the same, though — growing your organic traffic online to rank higher in the search listings, so you get found by the people…

Continue Reading →

Posted in: Marketing, Podcast, PowerTips, PowerTips Unscripted, Technology

Leave a Comment (0) →

Securing Your Website: It’s Time To Lock Things Up

Securing Your Website: It’s Time To Lock Things Up

I’m sure you pay a lot of attention to security. You lock up your materials, tools, vehicles, and job sites. Your office probably has an alarm. And your phone undoubtedly requires a password, a secret pattern, or your face to unlock it. But what I’m not sure about is whether or not you’ve thought much…

Continue Reading →

Posted in: Marketing, PowerTips, PowerTips Articles, Technology

Leave a Comment (0) →

[Podcast] Episode 28: The Dos and Don’ts of Implementing Technology with Donny Wyatt

Technology is critical to boosting efficiency and ensuring scalability for remodelers and builders, but tech isn’t the answer to everything. It’s hard to know where to start, and what problems tech can solve for you. Too often, you purchase an expensive program, people don’t use it, and it gets shelved. In this episode, Victoria and Mark…

Continue Reading →

Posted in: Business Management, Leadership, Podcast, PowerTips, PowerTips Unscripted, Technology

Leave a Comment (0) →
Page 1 of 2 12