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[Podcast] Episode 57: How to Capture Cost-Effective, Exclusive Leads by Blogging with Mike Foti

We’re big believers in the power of blogging to generate interest and business. Today we’re talking to someone in the trenches who’s also a believer, because it’s helped him in growing his business, gaining credibility, elevating customer loyalty, and  — most importantly — generating cost-effective, exclusive leads. In this episode, Mike Foti discusses his business…

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Posted in: Business Management, Marketing, Podcast, PowerTips, PowerTips Unscripted, Public Relations

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It’s Awards Season… Are you Prepared to Win?

It’s Awards Season… Are you Prepared to Win?

Your inbox is probably similar to mine, with half a dozen emails from industry publications and organizations asking for nominations and entries into various industry awards competitions. In today’s PowerTips we throw it back to a previous episode of PowerTips TV as Victoria walks through “Tips & Tactics” when looking at entering, winning and then…

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Posted in: Leadership, Marketing, PowerTips, PowerTips Articles, PowerTipsTV, Public Relations

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[Podcast] Episode 55: Why and How to Start Your Own Podcast

In an extremely meta podcast, we talk about podcasting — and the top reasons you should start your own. We were prompted by an email from a Roundtables member asking why and how to do it. Podcasting is growing by leaps and bounds — 51% of the population has listened to a podcast. Of those listening,…

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Posted in: Business Management, Marketing, Podcast, PowerTips, PowerTips Unscripted, Public Relations

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