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The Remodelers Guideto Podcast


[Podcast] Episode 36: How to Make Your Photo Gallery a Lead-Generating Powerhouse with Tanya Bamford

One of the most powerful sales tools your remodeling company has often lies fallow on your website — your project photo galleries. With a little creativity, those photos can be transformed into compelling client success stories. This will boost your organic search rankings, super-charge lead generation, and result in more sales. The power of storytelling,…

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Posted in: Business Management, Marketing, Podcast, PowerTips, PowerTips Unscripted

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[Podcast] Episode 35: Why You Should Have a Personal Vision Statement with Dave Bryan

A personal vision statement charts your course — in life and in business. If you don’t have one, you might as well be lost at sea when you’re making decisions. For Dave Bryan, his personal vision statement serves as his North Star, allowing him to plot his course through his life. “There are a million…

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[Podcast] Episode 34: The Evolution of SEO with Spencer Powell

Marketing is getting more complicated, and search engine optimization can seem like voodoo or black magic. The SEO landscape is always changing, as Google adjusts its algorithms every day. The goal remains the same, though — growing your organic traffic online to rank higher in the search listings, so you get found by the people…

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Posted in: Marketing, Podcast, PowerTips, PowerTips Unscripted, Technology

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[Podcast] Episode 33: The Sales-to-Production Handoff with Bruce Case

To many remodelers, a project works like a relay race, depending on good handoffs of the baton. The sales-to production-handoff is critical, and if you drop the baton, the race is over. But there are ways to make it less of a hard handoff and more of a continuum, says Bruce Case. Bruce joins Victoria…

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Posted in: Business Management, Leadership, Podcast, PowerTips, PowerTips Unscripted, Production, Sales

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[Podcast] Episode 32: Industry Insights with Rick Strachan

If you’re curious as to where the remodeling  industry is going and the key opportunities for the future, Rick Strachan of Hanley Wood has your answers. In this episode, Rick breaks it all down with Victoria and Mark, telling you what will drive growth, and how to face the coming challenges. You’ll get the big…

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[Podcast] Episode 31: How to Successfully Use Cost-Plus Pricing with Josh Baker

The Cost-Plus Pricing model seems to go completely against common sense, but it’s a concept that we’re getting more questions about from our membership. One contributing factor is that consumers increasingly demand transparency when purchasing products and services — and homeowners are coming to expect it when undertaking a remodeling project. But so many remodelers…

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Posted in: Business Management, Financial Management, Podcast, PowerTips, PowerTips Unscripted, Sales

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[Podcast] Episode 30: How to Create a Financial Plan with Sacha Millstone

Business plans, marketing plans, any plan serves as a map to a goal. Your financial plan is no different. You need to set your goal, write it down, and commit to it. Our Roundtables members do this regularly for their businesses. But too many people get anxious when it comes to looking at their personal…

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Posted in: Business Management, Financial Management, Podcast, PowerTips, PowerTips Unscripted

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