PowerTips | The Remodeler's Guide to Business

21 Things You Can Do TODAY to Improve Your Remodeling Business

21 Things You Can Do TODAY to Improve Your Remodeling Business
 

Running a successful remodeling company isn’t easy. And trying to build one that can run without your day-to-day involvement is even harder.

If you want to take your company to the upper levels of success, you must first acknowledge that it’s a long road. There’s no magic elixir.

It takes time.

It takes commitment.

That being said, there are certain things you can do right now–today–that can make an impact in the short-term. I’ve compiled a list of 21 ( plus a bonus at the end).

 

1If it ain’t broke, break it! Sustainable success comes from continually looking for ways to improve your operations—one small step at a time.

 

2Start your day by saying, “This is what I will accomplish today,” and do it. Whether it takes 15 minutes or 6 hours.

 

3Focus on the moment. Stay 100 percent mentally focused on what you’re doing. Multitasking is your enemy.

 

4Map out the specific tasks you need to do to reach your daily goals and plot your progress throughout the day. Most contact-management systems allow for tracking and tallying daily performance.

 

5Know how to handle the rejection embedded in the no’s you collect, every day.

 

6Keep your mind off yourself and on your revenue-generating goals.

 

7Turn to your support group. Don’t face business challenges alone. And whenever you can, share your lessons with others in the safe environment of a support group of your peers.

 

8Keep a journal. It’s not enough merely to track daily performance in a contact management system. Record lessons learned, shortcuts, attitude assessment, and interpersonal behavior.

 

9Create a process that forces you to systematically perform the grunt work aspect of sales and make sure it covers generating referrals and working leads already generated.

 

10Have a system of selling. If you don’t, you’ll be a prisoner of the buyer’s system—one designed to keep you coughing up your expertise for free.

 

11Standard Operating Procedures minimize growing pains. From the way you prefer a cornice return to be built to the way a customer is contacted after the job, everything should have an SOP.

 

12Divide the anticipated gross profit for your backlog (work under contract but not yet produced) by your monthly overhead to determine how much overhead is “in stock” – it’s your safety net. Shoot for no less than 4 months.

 

13You—and your employees—need the security of backlog. Don’t destroy your backlog security by adding crews whenever work begins to build up.

 

14Don’t count a job as backlog until it is under construction contract.

 

15Consider outsourcing office tasks. Hire a “virtual assistant” and benefit from getting more done without the additional payroll and worker’s compensation taxes.

 

16A Gatekeeper will yield more sales. S/he will be the first point of contact with prospects, pre-qualify them, and maintain contact after they sign contracts. You will save valuable time formerly spent on low-quality leads.

 

17Ask your employees for ideas about ways to improve the company, simplify procedures, and increase productivity. Give a $50 reward for ideas that will be implemented.

 

18You MUST challenge employees. Give them as much responsibility as they are ready for and allow them to fail as well as succeed.

 

19Praise is the number one employee motivator. Don’t forget to do it. An employee that feels appreciated is an employee for life.

 

20Purchase the best business and industry books for a “company library” and encourage employees to read and consult them.

 

21To have a superstar team, hire people who know more about their specialty than you do. This is how a company grows!

 

BONUS!

22Take assessments frequently. They allow you to benchmark your business objectively. The detailed insights gained help you to reflect on the current state of your business and discover action steps you need to take.

 

Don’t know where to go to take a business assessment?

Many organizations provide them for free. Including us! If you’d like to take our free assessment, just click the link below.

Take the Business Assessment

 

What about you?

Do you have any action items that should be on this list? Things that could be done today and will have a significant impact on your remodeling business? Please share in the comments below!

 

 

Mark Harari

About Mark Harari

Mark is an experienced, award winning marketer who specializes in translating strategic vision to tactical execution. Having spent six years as head of marketing for a Baltimore-based remodeling firm, Mark understands the unique challenges facing remodeling business owners.

He is currently Vice President and CMO for Remodelers Advantage and also facilitates our Marketing Pros Tactical Roundtables Groups.

Learn More →

Posted in: Business Management, PowerTips, PowerTips Articles

Leave a Comment (2) ↓
  • Mark –
    Great suggestions to become more effective. A free tool for individuals to use to assist tracking your time and manage project management on an individual level is: http://kanfanflow.com.
    Also, it is critical for the company to do more than purchase the books, but to read, discuss and take action on the material vs. it becoming shelf-help with the purchase. I’ve seen companies spend much on books, that become dust collectors and do not make time to take action on what is in the books.
    Great thoughts and post!

  • Easy to say. My problem is managing my available precious time. As a small business owner I’m a salesperson, project manager, accountant (up to some point), debt collector, electrician, delivery boy and everything else you can imagine on the job site. I need to “stretch” my day everyday. Also, good employees and subs are the most important part of any organization. I learnt that over the years. I know I couldn’t achieve anything without them. There is no reason to spoil them but they definitely should be reworded and appreciated. http://www.darekandsons.com