Monthly Archives: February 2016

How to Avoid Costly Hiring Mistakes

length 3:19 (not including bonus content) This week’s episode of PowerTips TV comes from Joe Zieba, owner of Zieba Builders in Southern California. Joe has a great tool for avoiding the costly mistakes associated with hiring the wrong employee. Did you know that on average, a company spends about nearly $4,000 to recruit, hire and train a new […]

3 Reasons Why It’s Not Enough JUST to do SEO Anymore

After a recent speech I gave at the 21st Century Building Expo & Conference in Charlotte, I had the chance to chat with a group of remodelers and builders about their experiences with search engine marketing. My conclusion? If SEO and pay per click (PPC) were competing for the next presidency, SEO would win in […]

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