Month: July 2015

The Remodelers Advantage Team is Growing!

Remodelers Advantage is proud to announce a new member of the R.A. family. Digital Marketing Manager and “Data Ambassador” Benjamin Utterback will be focused on improving the Remodelers Advantage online experience. Ben was chosen from dozens of top marketing professionals because of his experience with online strategies and his proven track record of executing digital growth initiatives. “I’m excited to have

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Getting the Most from Houzz

As I mentioned in my last post, if you’re serious about leveraging the web to grow your remodeling business, you’ve got to think strategically about your online marketing. In addition to all of the core elements of a good online marketing strategy, growth-oriented remodelers must also create a robust presence on Houzz. Why Houzz Deserves

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Getting Your Marketing Houzz in Order

If you’re serious about leveraging the web to grow your business, I challenge you to answer these three questions: Where do you want to take your business over the next three years? What’s your online marketing strategy? How do you measure your progress? I’m willing to bet you a beer (heck, make it a steak

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Redefining Your Strategic Alliances (part 2)

Last week I explained what our company did to ensure that we would be every subcontractor’s favorite remodeling contractor to work for. I also listed the actions we took at our subcontractors’ requests to ensure we attained and maintained a strong relationship. If you missed the article, you can read it here. In the past,

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