Monthly Archives: September 2014

How to Quickly Connect with People and Make a Tremendous Impression

It’s time for the first ever installment of “Skills every remodeler should have, but don’t think it’s very important, so they don’t take the time to figure out how to do it.” (It’s a working title.) Let’s kick off this series with the burning question, “How can I remember people’s names?” – something every remodeler should know […]

How Much Should You Pay Yourself?

Have you ever wondered what other remodelers pay themselves? Are you concerned that you may be underpaid? You’re not alone. When most remodelers are just starting out, they pay themselves next-to-nothing “for the good of the company.” But as their business grows, increasing owners compensation becomes a challenging proposition. I hear questions like, “how much is too […]

Why Remodelers Need a Mobile Website

Mobile, mobile, mobile. It’s all we hear about today! Ugh! Well, we’re hearing about mobile because it’s absolutely exploding. Mobile website traffic that is. Why Having a Mobile Optimized Website Matters One of our clients was getting about 10% of their website visits from mobile devices in December of 2013. Just 6 months later, that […]

How to Attract High-End Customers

Selling to high-end clients is arguably one of the quickest ways to increase revenue and improve your profitability. In today’s episode of PowerTipsTv, I’ll give you some tips and tactics to attract the strong purchasing power of this coveted market segment. Special thanks goes out to @LeoLantz for requesting today’s topic! Have a question you […]

5 Facebook Posts that Drive Engagement

Is your Facebook page under performing? Many remodelers make the mistake of thinking “as long as I post once a day, I’m doing social media marketing.” This couldn’t be further from the truth. The whole point is to be recognizable. You want people to know your brand. You want to be top of mind when […]

New Additions to the Remodelers Advantage Roundtables™ Facilitators Team

Remodelers Advantage, home to the industry’s largest peer group program, Remodelers Advantage Roundtables™, is proud to announce the expansion of their Roundtables™ facilitator team. Roundtables™ facilitators bring industry knowledge to their role as they both lead the meetings for Roundtables™ members and share their expertise to help members build strong, consistently profitable remodeling companies. Victoria […]

Is Your Gross Profit Where it Should Be?

Last week, I spoke with two different remodeling company owners about various business challenges. In the course of the conversations I asked (as I always do) about their targeted gross profit margin. Their answers were astonishing! So much so that I’ve dedicated this week’s episode to answering the one question every remodeler should be asking themselves, […]

Why Your To-Do-List is Broken and How to Fix It

Managing a home improvement business is never easy. There are some tasks you love to do but quite a few you really hate. And you’ve probably got both on a mile-long list of things that need to be done. So many “time-management” experts tell us about the importance of having a To-Do list. But I […]

How to Find Superstar Employees

There’s a lot more to hiring than just sticking an ad on Craigslist. Successful hiring is a three-phase process that includes finding, hiring and keeping superstar employees. So, how solid is your current hiring process? In today’s episode of PowerTips TV I’ll give you tips to successfully accomplish the first phase: finding superstars. Included in this episode: […]

How to Find a ‘Reputable’ SEO Company for Remodelers

If you have a website or are doing any Pay Per Click advertising on Google, then you’ve probably received a sales call from an SEO company or two (or a 100 . . . they’re everywhere!) Unfortunately SEO companies have a bad reputation. They are very similar to contractors in that respect: because of the few […]

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