Monthly Archives: August 2010

Stretch Marketing Dollars With Wrap Advertising

Scott Robinson, president of Robinson Renovation and Custom Homes, Inc., in Gainesville, Fla., has the most eye-catching tool trailer in town. The 17-foot-long trailer is emblazoned with the company’s name, phone number, and Web site address, plus images of completed projects on the sides and a photo of the company’s sales staff on the back. […]

How To Develop A Superstar Team

As business begins to pick up again, it may be time to build up your staff. Here are some tips to help you develop the team you want, excerpted from Mastering the Business of Remodeling. Consider all employees key employees. Hire people who know more about their specialty than you do. Hire people who can […]

Growing Your Sales Team: Is the timing right?

I was reading an article from INC. magazine in which the author talked of attending a presentation given by a successful entrepreneur who asked the large audience, “Who here is involved in selling the company’s products or services?” Everyone held up his or her hand. The presenter responded, “Shame on you! If you are the […]